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NUJ FCT, Adobe Express Train 100 Journalists on Digital Storytelling

 



The Nigeria Union of Journalists has reaffirmed its commitment to strengthening the capacity of media professionals through continuous training and exposure to modern digital communication tools.


Chairman of the Council, Grace Ike, made this known on Monday while declaring open a one-day media capacity-building workshop organised by the Council in collaboration with Adobe and Lifestyle Hues in Abuja.


The training, which attracted 100 journalists from both public and private media organisations in the Federal Capital Territory, focused on the use of Adobe Express and other digital tools to improve storytelling, content creation, and multimedia presentation.


Speaking at the event, Ike said the media industry was evolving rapidly, making it necessary for journalists to adapt to new methods of information dissemination.


“I believe this training is one of many steps we are taking to ensure that our members remain competitive, relevant, and impactful. The ability to design compelling visuals, edit multimedia content, and present stories in engaging formats is now a core part of our profession,” she said.


According to her, digital tools such as Adobe Express have become essential instruments for effective communication in the modern media landscape.


She commended Lifestyle Hues and the Adobe team for partnering with the Council to equip journalists with practical digital skills and urged participants to maximise the opportunity by applying the knowledge gained in their respective newsrooms.


The training facilitator, Ayodotun Akinfenwa, described the workshop as part of efforts to support media professionals and empower them with tools needed for modern journalism.


She noted that journalists, content creators, and media practitioners must embrace digital tools to enhance productivity, improve visibility, and create engaging content for online audiences.


“Tools like Adobe Express help journalists become more independent and productive in the line of duty. If you are not showing up online, it is almost as if you are not doing anything,” she said.


Akinfenwa explained that digital storytelling and social media visibility have become increasingly important in today’s information-driven society, adding that journalists who effectively utilise online platforms are more likely to attract opportunities and wider audiences.


She further stressed that faster and more effective dissemination of information would contribute positively to societal development and economic growth.


The Adobe partner also called on media owners in both public and private sectors to invest more in training and retraining journalists in digital communication, artificial intelligence tools, and content publishing technologies.


According to her, journalists remain major influencers in society and must therefore operate at the cutting edge of communication and media innovation.


Participants at the workshop described the initiative as timely and beneficial, while calling for more regular training programmes aimed at improving the professional skills of journalists in Nigeria.

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